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THOMAS' ENGLISH MUFFINS
BUILD-A-MINI-MEAL RETAIL PROGRAM.

With people rarely sitting down to breakfast anymore, how do we reposition Thomas' english muffins as anytime food?


Tap into snacking and mini-meal trends to demonstrate that Thomas' is more than just a breakfast food.

Displays featured seasonal recipes with partner ingredients for easy bundling.








Thomas' Topped Kitchen was an online and physical destination where the toppabilities were endless — rotating recipes, exclusive products, guest chefs.
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